Vitaminwater Lawsuit Moves Ahead
Coca-Cola, creators of the popular drink Vitaminwater have tried to stop court proceedings going ahead on technical grounds. The lawsuit was filed after claims were made that labelling on the drink had misleading information that would affect consumers. For example, the labelling claims to reduce the risk of disease.
However, Coca-Cola’s attempts to stop court proceedings going ahead, as Judge John Gleeson said that the case should proceed. He then went on to say that the use of the word “healthy” did not comply with Food and Drug Administration labeling rules.
There was also said to be an issue with the name Vitaminwater. Gleeson stated that the name failed to suggest that sugar is one of the main ingredients in the drink, as it is listed in the nutritional information on the packaging.
A spokesman for Coca-Cola claimed that the claims would be rejected in the end and that the decision was just to say that the court case could carry on past the pleading stages.
It is not clear what will happen from now. Of course, there will be further court proceedings, but it is unclear what decisions will eventually be reached, and what the company will be ,made to do about the drink. It could be a matter of changing the name and altering the labeling so that it complies with the rules and does not mislead consumers into thinking that they are protecting themselves from the risk of disease.
Filed Under: Offbeat News
It’s such a good idea and i hate the deception however i understand know why i did have to go to the dentist..even though i take great health actions, yes i believed the label..i suppose the ‘zero’ element is also fraudulent..isn’t that what labels are for…to read?? i’ve bought my last bottles of vitamin water for good:(
bastards
As i understand this case, and nutrition in general, just because a drink is high in sugar doesn’t mean it’s unhealthy. The only reason why vitaminwater/coca cola would be deceiving people in their health claims is when it would be out of context to the vitamins that actually do help people. Even though this isn’t the most healthy line of beverages on the market, I don’t think it’s fair to say “thank for you nutrients, now here’s a huge slap on the wrist for giving us all the sugar!” — The amount of sugar and the form it was in was definitely by law put on the bottle for everyone to read before they decided to purchase a bottle of vitamin water. And Coca-Cola knew that people wouldn’t really like the taste without the sugar. You can’t sue them for that. Really. You’re still getting vitamins. Way to say thank you by a nice fat lawsuit. Sometimes, the People suck just as much as the Corps. do.